Case Study: Sourcing a Canadian General Practitioner for a Primary Care Clinic in Bermuda

Bermuda is not the first destination general practitioners think of when seeking to work overseas and yet this small Caribbean island is just a short flight from New York and Toronto and is one of the world's major financial centres. A culture of holistic and functional medicine makes Bermuda an interesting and lucrative spot for primary medical care physicians.

Background

An established primary care clinic in Bermuda sought a skilled general practitioner (GP) to provide medical care, health and wellness advice, and integrate seamlessly into the island’s healthcare landscape. Bermuda’s healthcare system includes a strong focus on functional and homeopathic medicine, reflecting patient preferences for holistic treatment approaches. The clinic needed a GP with a combination of clinical expertise and openness to integrative medicine, capable of building trust with patients seeking both conventional and alternative therapies.


The Challenge

  • Specialized Fit: The clinic required a candidate with a willingness to incorporate functional and homeopathic treatments alongside conventional care and to manage a patient demographic often focused on preventative care in addition to chronic disease management.
  • Geographic Relocation: Attracting general practitioners to a smaller island with a unique healthcare ecosystem required careful navigation of personal and professional relocation concerns. Although just a short flight from New York and Toronto, Bermuda has a small population and is not as well known as the larger islands of the Caribbean.
  • Cultural Integration: Ensuring the candidate could adapt to Bermuda’s distinct healthcare model and patient expectations was critical.


The Solution

The clinic partnered with Odyssey Recruitment, and our recruiters, who are experienced in sourcing healthcare professionals for roles in international and culturally unique settings, started work on the brief.  After a targeted search, our recruiters identified a highly qualified Canadian General Practitioner (GP) with experience in preventive care and an expressed interest in holistic health practices. Bermuda offered an opportunity to escape the harsh Canadian climate for the gentle warm weather of the Caribbean whilst pursuing an interest in alternative and functional medicine, often overlooked in western countries.


The Recruitment Process

  1. Candidate Selection: The GP’s clinical background in family medicine, combined with her certification and interest in complementary health approaches, made her an ideal fit for Bermuda’s healthcare model.
  2. Orientation on Bermuda’s Healthcare System: The agency facilitated discussions between the candidate and clinic leadership to familiarise her with local practices, including the emphasis on functional and homeopathic medicine.
  3. Relocation Assistance: The recruitment agency supported the GP in obtaining the necessary documents for applications for registration with the Bermuda Medical Council and work permit, securing housing, and understanding Bermuda’s unique cost-of-living dynamics.
  4. Community Integration: To ease the transition, the clinic introduced the GP to local healthcare practitioners and patient communities, fostering collaboration and mutual understanding.
  5. Ongoing Support: Post-placement, the agency maintained regular communication to ensure the GP’s smooth adaptation to her new role and environment.


The Outcome

The successful recruitment delivered significant benefits for the clinic and the broader community:

  • Enhanced Patient Care: The GP’s holistic approach resonated with Bermuda’s patient population, fostering strong doctor-patient relationships and increasing patient satisfaction.
  • Growth in Services: The GP introduced new wellness programs, blending preventive care with lifestyle-focused treatments, aligning with the clinic’s mission to provide comprehensive care.
  • Professional Fulfillment: The GP reported high levels of satisfaction in her role, citing the opportunity to practice medicine in a culturally rich and patient-centered environment.


Key Takeaways

This case illustrates the importance of aligning recruitment strategies with the cultural and clinical needs of a healthcare system. By identifying a candidate who shared the clinic’s vision for integrative care and providing robust support for relocation and adaptation, the recruitment agency enabled a seamless placement.


For this Bermudian primary care clinic, the recruitment of a Canadian general practitioner marked a significant step in enhancing its capacity to deliver patient-centered, holistic care in a setting that values both traditional and alternative medicine.



Next Steps

If you have a difficult to fill position, the team at Odyssey Recruitment is eager to share our expertise and execute our proven digital recruitment strategy. Contact us today to begin a dedicated medical recruitment partnership.


Further Insights

Check out these resources for further information to enhance your search for candidates.


Expert Medical Recruitment Services: information about recruitment services

Placement Success Stories: stories of successful recruitment campaigns across the globe

Recruitment Resource Centre: a hub with useful information to power recruitment campaigns

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